With Expedition Blijdorp, Diergaarde Blijdorp is the first zoo in the Netherlands to launch an interactive experience in which education and game elements are central. As soon as the visitor enters Blijdorp, the app opens a world full of routes, challenges, stories and homework assignments. Expeditie Blijdorp invites young and old to look at the zoo in a new way. It is free, interactive and makes a visit to the zoo extra fun and educational.
Expedition Blijdorp is not ‘just’ an addition to the range of Diergaarde Blijdorp. With the innovative app, Diergaarde combines physical encounters with animals with digital challenges. An educational adventure that allows the park and its residents to be experienced in an even more educational way. Visitors click open the app, choose an expedition they fancy and start their educational journey. By answering questions and taking on challenges, they can save up for badges, discounts, fun pins and special extras. Such as shadowing zookeepers.
In the modern zoo, education is no longer an addition, but an essential part of making visitors aware of their role in protecting nature. With Expedition Blijdorp, visitors become active explorers. During the personalized expeditions, they learn about special residents and discover how they can contribute to a sustainable future. It is this education and interaction that makes every step in the zoo even more fun, exciting and relevant. By completing the various expeditions and home challenges, you get closer to the next level each time. From 'Discoverer' via 'Enthusiast' and 'Expert' to the ultimate goal: 'Protector'.
After visiting the zoo, you can also discover exclusive content via Expedition Blijdorp. For example, via webcams and special updates about nature. You can also continue with DIY projects at home, such as building an insect hotel or participating in citizen science. This keeps the expedition alive, even outside a visit to Blijdorp.
The launch of Expeditie Blijdorp fits in seamlessly with the new course of Diergaarde Blijdorp. Visitors discover how nature works and are confronted with the challenges surrounding nature restoration and species conservation. Through this form of edutainment, the Rotterdam zoo not only offers more experience, but also tools to get started yourself. And that is necessary, because only together can we make a difference.